Something about one of the “Yes on Issue 3” TV ads caught my eye. It’s the ad in which a bunch of senior citizens board a bus bound for Michigan to head to a casino there.



You see the bus cross the Michigan line. It’s just under that “Welcome to Michigan” sign you see a green and white sign marking the distances to Camden, Reading and Litchfield. 

All three are indeed towns in Michigan; I know, I grew up there. Those three towns are along M-49, a two-lane road in the middle of nowhere.



I got a chuckle out of the fact that they shot this scene along a rural road that leads nowhere near the casinos (I assume shooting along I-75, the way you’d get to Detroit, would have created too many challenges). Could be that subliminal message of this ad is, if you board a bus for a Michigan casino, the driver is likely to get lost on the way, and you’ll wind up in Hillsdale or Albion!

As long as I’m giving a jab to the folks from The Jobs and Growth For Ohio Committee (pro-Issue 3), I might as well scratch my head over one of the messages from TruthPac (anti-Issue 3). Their biggest argument is that if Issue 3 passes, there’s no requirement to hire Ohioans for the casinos. As their proof, they point to classified ads appearing in newspapers in Las Vegas and Atlantic City.



(Sorry, this is just a screen shot.  If you want to see the spot, go to link to the TruthPac spot in the paragraph above.  Couldn't get a link to it.)

Problem is, who’d be looking for employees for casinos that don’t even exist. In fact, Ixtapa Gaming, the company named in the ads, has no connection whatsoever with anyone who has help bankrolled either campaign. Something’s fishy here, and it’s not the filet of sole at the casino buffet.

Here’s my two cents worth. Ohio will eventually have legalized casinos. It’s inevitable, because casino operators want to expand, and they’re willing to spend the money and find the people to help them do it (such as Cavaliers owner Dan Gilbert). Only a small percentage of actually go to casinos, but eventually, the rest of us will get sick and tired of hearing all the messages about our money headed to other states, and we’ll just give in. Of all the casino proposals I have seen in my 22 years of living in Ohio, I think Issue 3 has the best chance of passage, because it’s the first time there have been concrete plans to spread it all over the state. Alan Spitzer’s casino plan didn’t pass, because why would someone from Cincinnati come to a casino in Lorain. Likewise, last year’s proposal for a casino in Clinton County got a big “ho hum” from folks in Cleveland and Akron (Detroit’s much closer than a spot near Cincinnati). If I know one thing for sure, there’ll be plenty of money spent over the next few weeks by supporters and opponents of Issue 3.

Who benefits? The media. Cha-ching for Clear Channel Radio!